Hoegaarden

Hoegaarden brings a new concept for beer. Drink a Hoegaarden beer transforms what is ordinary into something extraordinary in a unique moment of relaxation that can take you to an urban oasis. Each content for this campaign was carefully elaborated, creating set designs that captured every essential detail. From the chosen objects, to the lighting, casting, styling and mostly, food styling and the preparation of the beer, everything aligned with the brand’s sophisticated aesthetic. The result is a harmonious fusion between the real and imaginary, bringing a visual and sensorial experience in each relaxing moment with Hoegaarden.